Jobs - Marketing Coordinator (B2B)

Title

Marketing Coordinator (B2B)

Job Category

Banking/Mortgage

City

Rancho Cucamonga

State

Location

Rancho CucamongaCA

Zip Code

91730

Salary

Job Type

Not Specified

Req Education

Date Posted

12/1/2009

Description

Traffic projects from inception through completion including creative development, scheduling, budget tracking, estimating, production (may involve print, interactive, or other channels) and final execution, all while meeting deadlines and having strong project communication. Interact with vendors as needed.
Manage programs for planning, implementation, lead handoff and reporting results of sales and lead generation campaigns.
Write copy for email blasts, presentations, speeches, articles, sales letters, and relationship building programs.
Support the Consumer Marketing Program by assisting in the ongoing development of credit union consumer materials and promotions—creating a strong relationship with credit unions and to assure member-level product adoption.
Support relationship building programs associated with fundraisers, promotional events and special events.
Support marketing data efforts by leading administration and logistics including maintaining accurate marketing database records, developing and running reports for both acquisition/cross-sell lead generation programs as well as relationship building/philanthropy programs.
Assist in corporate event and meeting coordination including but not limited to; conferences, User Meetings, CEO Roundtable and tradeshows. This may include logistics, contract administration, preparation of promotional materials and evaluations.
Research industry trends, products, competitive intelligence on an as-needed basis.
Other duties as assigned.

Requirements

Bachelor’s degree (B.A. or B.S.) in Marketing, or related field preferred; and/or 4 years related experience required. 3 years of demonstrated marketing project coordination required, coordinating one or more of the following: collateral development, event support, advertising, media, direct marketing or market research. Proven experience in integrated marketing. Previous exposure to design, usability and optimization techniques would be a bonus for this position.
SKILLS AND ABILITIES:

Strong project management and organizational skills to traffic multiple projects and business partner needs
Strong problem solving and critical thinking skills
Detail focused with regards to successful marketing program execution
Strong written and verbal communication skills with the ability to speak and present in front of an audience, along with interacting with internal and external clients
Must be able to work in a team environment
Ability to work independently and prioritize multiple projects and responsibilities
Ability to translate and analyze business metrics into concise communications
Extremely proficient with Excel, Word, PowerPoint and Outlook; knowledge of graphic design applications and basic knowledge of HTML is a plus
Familiarity or use of marketing systems: CRM tools and online project workflow management
Self-starter with strong work ethic, enthusiasm and ability to energize others
Must be open to travel (up to 10% per year) and work overtime as needed

Boilerplate

Reference Number

47191

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